GQ x Jameson: In The Know with Jameson Black Barrel

Shot during our Pitchfork x Jameson end-of-year skate party – celebrating a standout year in music – this under-60-second social cut brings a man-on-the-street energy to the bar. Our host, Sasha Mutchnik  (Senior Social Director at GQ), captures the night in real time through candid BTS moments and quick, stylish micro-interviews.

Gq x jameson Black Barrel:
How to make a winning Cocktail

Meet the winning cocktail of the Jameson Black Barrel Challenge: The Lemon Charline. GQ and Jameson invited home bartenders across the country to enter the challenge, we asked for something deceptively simple: the next great modern whiskey classic. Not the flashiest drink, not the most complicated—just something bold, memorable, and unmistakably Jameson.